Microsoft Company Store 

Create a unique expression of the Microsoft brand, create signage experience and in-store monitor experiences that reflect the brand, overarching rebranding project for the Redmond campus Microsoft employee store relaunch, with public inclusion.
​​​​​​​still image of a super slow-moving motion graphic: the arcs come into focus as they drift from the left to the right, never dissecting the MS logo, only appearing with harder focus under "company store" and to the right; highlights run down invisible edges, like drops on an oil lamp, now and then. I did a LOT for this project and was abruptly let go. It was a relief and a drag because I just never wanted to recreate it again... for a portfolio? Eff that.
creative direction - scott j bailey, agency - PBJS, Seattle
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