Microsoft Company Store 

THE CREATIVE BRIEF: develop a unique expression of the Microsoft brand for the relaunch of the employee store to "Microsoft Company Store," which would open to the public for the first time, include a unique signage experience and conceptualize how in-store monitor experiences should reflect the brand with motion.
​​​​​​​still image of a super slow-moving motion graphic: the arcs drift in and out of focus, moving from the left to the right, hardly dissecting the MS logo, appearing with harder focus under "Company Store" and to the right; highlights run down invisible edges periodically, like drops on an oil lamp.
creative direction - scott j bailey, agency - PBJS, Seattle
Microsoft Company Meeting

THE CREATIVE BRIEF: develop a unique branded expression of the Microsoft Company Meeting and stage design. 
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